What We Think...
Read about some of the things that get us up in the morning - other than tea or coffee...the eternal debate!
Most Popular
Covid-19 and the age of ‘Digital First’ – How ready are you?
A 4 minute read
It’s taken a long time to arrive – you’d be within your rights to dismiss it as an over-used, superannuated concept more at home in the Marketing departments of the mid-2000s than in the heart of COVID-19 country.
Why technological agnosticism matters.
A 2.5 minute read
All too often we hear stories about marketing activity that has not performed as well as had been promised. There are of course a variety of reasons why this might be the case.
How agencies can find their martech sweet spot.
A 1 minute read
We took part in a webinar with the DMA UK and believe that enhancing the customer experience will now be paramount.
The four segments of lockdown customers.
A 5 minute read
How organisations can use technology to understand their customers and create strong communications strategies during the Covid-19 crisis.
If not now, then when…the rise of altruistic marketing: 10 of the best corona-comforters.
A 5 minute read
There’s a big divide developing: companies that do and companies that don’t. Keep marketing, that is.
Why tomatoes are critical for working at home.
A 3 minute read
Before coronavirus entered our lives, the importance of wellness in the workplace was beginning to enter corporate consciousness. However, in many organizations, these were just token efforts.
A 4 minute read
In a surprising move, Google has announced that it will not be phasing out third-party cookies in its Chrome browser, reversing a plan set in motion over four years ago. This decision, detailed in a blog post by Google Privacy Sandbox vice-president Anthony Chavez, signifies a shift from eliminating cookies to offering users more control over their privacy settings.