A little bit about who The Thread Team is
The Thread Team was founded to be a nimble and boutique partner bringing together the right subject-matter experts for your brief.
We love to roll-up our sleeves, working as partners, troubleshooters, problem-solvers, enablers, catalysts, thinkers and doers.
Carolyn Bondi
Carolyn is a renowned data and customer experience specialist.
She is celebrated for her unique ability to transform complex data terminology and concepts into engaging and understandable content for diverse audiences.
With extensive leadership experience at global businesses from brand (Coca-Cola), Agency (WPP) and Marketing Service Provider (Acxiom) to name a few.
Carolyn brings a unique point of view, wealth of knowledge and passion to The Thread Team.
Specialist Subjects:
Data strategy
Data-driven, omnichannel CX
Customer insight, analytics and measurement
Business information and intelligence
Data ecosystem and operations
Data protection and GDPR
Data ethics
Carolyn is Co-Chair of the DMA Data Council and is a seasoned speaker known for her real-life examples and case studies that make her insights at once practical and inspiring.
Richard Calvert
Richard is a seasoned Strategist with an inclusive, inquisitive and 360 degree problem-solving approach.
He blends imagination and creativity with a passion for design thinking and CX; a love of collaboration and decades of experience improving the performance of global brands and teams.
Always passionate about what’s next, he's ahead of the curve, using emerging technologies to revolutionise business and marketing.
Richard is a leader and a builder. He has built and managed successful Agency; Consultancy and Brand-side teams. He is a Non-Executive Director and a keen advocate of Diversity and Inclusion in the workplace.
Whether he's speaking, lecturing, facilitating, or mentoring, Richard knows how to connect with his audience, delivering empathy, pragmatism along with game-changing insights on the fly.
Specialist Subjects
Digital Strategy
AI
Partnership Strategy & Activation
Omnichannel marketing and CX
Transformation
Facilitation
DE&I
Start-ups & Scale-ups
Richard frequently speaks and lectures on Digital Strategy and Data driven Transformation in Practise as part of both the LSE and Cambridge University Judge Business School’s Executive Education Programme. He also speaks on panels on subjects ranging from cutting through the AI hype to fostering data-driven collaboration.